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First published online February 16, 2005
 

Omatek repositions, recruits new hands

Nigeria’s leading computer assembly company Omatek
Computers Limited is repositioning as it turns three this year. With new hands in its management team, fresh plans for expansion of its countrywide sales channels,
and unloading of state-of-the art laptops into the
market, Omatek  announced at the weekend it would carry out several promotions this year to  get more Nigerians own computers at affordable rates.

“We are putting more systems on the table at a price
most people can  pay for to join the Federal Government in its campaign at spreading IT  diffusion,” said CEO Mrs. Florence Seriki in Lagos at the weekend to  “thank Nigerians and the Nigerian government including those of the states  for their patronage and support.”

President Obasanjo formally unveiled last year Omatek,
which already  enjoys the endorsement of the International Telecommunications Union  (ITU). This year Seriki said the company would be pushing a marketing theme geared at helping more Nigerians to be truly
technology compliant.

New on deck are Michael Owolabi, Abuja Branch Manager,
Mr. Banji Hammed, Logistics Manager, Mr. Adelaja Emmanuel, Group Human Resource Manager
and Mr. Sam Adeyemi, Business Development / Channel
Manager among others. Also as part of the repositioning, the in-house service center has been upgraded to meet international standards and the company’s website
has been upgraded to become fully interactive to
enable online purchase and online enquiries.

Africa with a most modernized factory with the entire
necessary state of the art wherewithal to produce the best Computers systems, Laptops, Keyboards, Mouse and Computer casings

To push sales, Omatek has finalised arrangements to
appoint new resellers into it’s already existing network of
reseller partners and is already working at building strategic partnerships with Internet Service
Providers (ISPs), soft ware developers among others to
provide integrated services that would assist hardware buyers to have optimum use of their products.

“We are simply doing our best in carrying out a vision
that is truly Nigerian. The Omatek dream belongs to the entire Nigerian people whether as a nation, corporate organisations or private individuals. The responsibility to ensure that the vision works therefore belongs to all
Nigerians” said Seriki who was recently honoured by
…….. . The chemical engineer turned computer maker was last year made a Fellow of the Chemical Engineers of Nigeria as a way of acknowledging her contribution to the
growth of technology in Nigeria.

Omatek has in the last two years provided hardware
solutions to federal ministries and parastatals. It has provided similar services to Lagos and Ogun states. It played a key role in the just launched Victor Attah
Digital Opportunities Centre (VADOC).


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